For many the simple definition of a perfect client is one that pays a lot. But they’re not Joshua PR’s perfect client.
The perfect client is one that allows you to do great work – they have an exciting project that requires creative solutions. They trust your expertise – that’s not to say that they don’t challenge you, but they also respect your opinion. They are responsive and can react to the sometimes fast pace of PR. They are experts in their own field – it’s great to work with people that truly know their subject.
And perhaps from an agency perspective they understand that we all have to make a living out of this.
Joshua PR is ten years old this year – come and help us celebrate.
And don’t forget our PR in a Box programme – helping you create your own PR plan.